COMPO EXPERT — Basfoliar® Spyra Ca SL
Four pages, from the cover to the dose.
COMPO EXPERT Italia: design and layout of the leaflet for Basfoliar® Spyra Ca SL, a liquid fertiliser based on calcium, microalgae and boron. By Unlead.
- Client
- COMPO EXPERT Italia S.r.l.
- Based in
- Milano (MI)
- Sector
- Agriculture
- Services
- Design
- Online
- compo-expert.it ↗
The project
The Basfoliar® Spyra Ca SL leaflet: four pages to present a fertiliser based on calcium, microalgae and boron
The client
COMPO EXPERT Italia is based in Milan and offers fertilisers and solutions for the nutrition of crops, urban green spaces and turf. For COMPO EXPERT we also designed the 2027 calendar.
The brief
To present Basfoliar® Spyra Ca SL, a liquid solution combining calcium, microalgae and boron, in a document holding together the product message, the composition, the application stages and the doses per crop.
The approach
We handled the design and layout of the leaflet: an A3 sheet folded into four A4 pages. On the cover, a strawberry in cross-section, with calcium, microalgae and boron arranged as three circles along the fruit, and the product name on the green bands; on the back, the product symbol and the contact details. Inside, on the left, the canister with the composition and the product told in four chapters; on the right, the role of boron, when to use it and a table of eleven crop cards, each with its icon, application stages and dose.
- 4A4 pages, from one A3 sheet
- 11crop cards with stages and dose
- 3elements on the cover: calcium, microalgae, boron
Project images
The results.
- +The product recognisable at a glanceplus the product recognisable at a glance
- +Composition and doses at handplus composition and doses at hand
- +The same language as the other COMPO EXPERT materialsplus the same language as the other COMPO EXPERT materials
Our process, on every project
- 01AnalysisThe market, the business and who will use the result: we understand where we are starting from.
- 02FeasibilityNeeds, costs and benefits compared, to choose the right solution.
- 03DesignThe solution designed in detail and agreed before it is produced.
- 04ProductionGraphics, photos, video or code, checked against the agreed requirements.
- 05LaunchGo-live or delivery, with training for those who will use it.
- 06ManagementSupport, measurement of results and ongoing improvements.